Lulu is an academic, DJ, editor, copywriter, sub-editor, music consultant and educator.
Current DJ residencies include the Ned, Electric House and the House of St Barnabas, and she appears regularly at East Bloc, Lovebox and Bestival. She is also co-founder of a new music consultancy agency TAON (The Art of Noise) that focusses primarily on the audio rebranding for health and fitness.
Alongside her DJ career, Lulu is a subeditor for Greenpeace and is a Visiting Lecturer and Module Leader for University of West London, Roehampton, and University of Westminster. She also writes and develops music industry courses for UK and international markets.
Lulu speaks regularly about music and gender politics, having appeared alongside Miranda Sawyer, Clara Amfo, and Roisin Murphy, and has a Ph.D in Sociology. As a journalist she contributes features to The Independent and The New Statesman, and provides online content for a variety of brands, covering a range of topics, including fitness, lifestyle and music. Lulu’s love of music and fitness has also created opportunities in a niche market working as a music consultant for fitness brands.
Lulu Le Vay started out as deputy editor of the now iconic fanzine Sleazenation in the mid-90s, which propelled her into a busy career as a music and lifestyle writer for a range of publications, from The Face and i-D through to the Guardian Guide and Runner’s World.
Alongside print journalism Lulu has also been a senior researcher on Channel 4’s The Jo Whiley Show, and has been a freelance reporter for Radio 4’s Woman’s Hour. She has also worked in PR, artist management, and launched indie label defDrive. Achievements include launching the career of Lady Sovereign, a hugely successful regional press campaign for Jazzie B of Soul II Soul fame, and getting every artist under her supervision a record deal.